Latest Blogs

August 20, 2025
From Gimmick to Game-Changer: What Jayden Daniels’ VR Story Teaches Us About Innovation in Sports
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Recent Stories

August 14, 2025
Long Live the New Internet!!
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August 8, 2025
The fear no one talks about: but every sport's leader feels.
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August 4, 2025
Why Great Leaders Get Left Behind
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July 31, 2025
DAZN Partners with Machina Sports to Deliver Real-Time Multilingual Fan Engagement
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July 31, 2025
AI Innovation Focus: Accessibility, Inclusion & Smart Spaces
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July 30, 2025
Live Sports Production Just Flipped
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July 27, 2025
Forget AI Tools. Start imagining.
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July 24, 2025
€218M from Thin Air: How Top Clubs Are Using AI to Print Revenue
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July 23, 2025
AI Innovation Focus: Sports Community & Social Platforms
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July 18, 2025
1 Million New Fans in 2 Weeks 
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July 15, 2025
AI Innovation Focus: Hardware, Wearables & IoT
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July 15, 2025
Who's Really in the Driving seat?
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July 10, 2025
WeHave: Turning Sponsorships from Logo Placements into Measurable Business Impact
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July 10, 2025
AI Innovation Focus: Sports Video, Analytics & Performance Tools
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July 10, 2025
Do You Really Need a Chief AI Officer?
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July 1, 2025
ChatGPT‑5 Is Coming: This Summer’s Real World Cup Is AI
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July 1, 2025
AI Innovation Focus: Sponsorship, Loyalty & Monetization Platforms
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June 26, 2025
ML Athletics: AI-Powered Training That Makes Every Rep Count
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June 25, 2025
AI Innovation Focus: Esports, Gaming & Gamification
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June 25, 2025
The $120M “Cheating” Startup Sports, Brands Should Be Learning From
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From Hype Team
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15 reasons Sports Leaders Hesitate to Embrace AI  (Yours included)
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