Startups Investment Recap – July 27th

Fitness tech company Proteus Motion raises $8.5M in Series A funding

Fitness technology company Proteus Motion, maker of a 3D resistance training machine, has raised a Series A round of $8.5 million that was co-led by Acies Investment and HBSE Ventures.

NBA takes minority stake in media company 15 Seconds of Fame

NBA has taken a minority stake in 15 Seconds of Fame (15SOF) application, which allows spectators to download clips of themselves from broadcasts of sporting events.

Philadelphia 76ers announce plans to build new $1.3 billion arena by 2031

Philadelphia 76ers announced the creation of a new development company, 76 Devcorp, responsible for developing the future home of the NBA giants in Philadelphia’s Center City which has been named “76 Place.”

Viaplay completes $36M acquisition of UK-based sports broadcaster Premier Sports

Viaplay Group has acquired UK sports streamer Premier Sports for £30 million ($36 million) ahead of the launch of the Viaplay streaming service in the UK.

Connected fitness AI startup Asensei secures investment from SeventySix Capital

SeventySix Capital has invested in Asensei, an AI fitness company that develops sensor-embedded training apparel and a motional analysis coaching app.

Wasserman bolster MLB representation with the acquisition of Jet Sports Management

Wasserman has completed the acquisition of MLB specialist Jet Sports Management that will see Jet Sports Founder BB Abbott named executive vice president and managing executive at Wasserman.