SportsTech Investment Summary

Startups Investment Recap – September 16

Hello HYPE readers!

Welcome to your bi-weekly recap where we come to you with all the green goodness in the startup investment sector. Let’s dive in.

Dream Sports has secured $225M in a new financing round

Dream Sports, the parent firm of fantasy sports app Dream11, has secured $225 million in a new financing round as the Mumbai-headquartered firm builds what it calls an “end-to-end sports tech company” in the cricket-loving nation. Tiger Global Management, TPG, Tech Adjacencies (TTAD), ChrysCapital and Footpath Ventures financed $225 million in Dream Sports through primary and secondary investments, the 12-year-old Indian firm said. The new round values Dream Sports at over $2.5 billion according to sources. Dream11 has raised about $325 million to date.

Okkulo has received a six-figure investment

Okkulo, a North Tyneside-based tech sports training system, has received a six-figure investment which it will use to expand overseas.The company uses vision and light science to help improve reaction times in athletes, using statistics to improve performance for sports professionals in football, baseball, cricket, boxing and rugby. The concept, which has been developed over the last 20 years, has secured the investment through a debt and equity fundraise which will see the business scale overseas.

Mustard recently raised a funding round of $1.7M

Mustard recently raised a funding round of $1.7 million. The financing was led by Shasta Ventures, Intersect VC and many other angel investors. The company’s app mainly uses the camera of smartphones to track the sport activities of its users. They analyse the recorded data using AI and provide effective solutions to correct issues. Mustard uses AI to analyse the poses and mechanics of athletes using their app and offer measures to rectify any issues. The company aims to grab a market share of the enormous sports industry.

Harsha Bhogle has invested an undisclosed sum in Fantasy Akhada

Indian cricket commentator Harsha Bhogle has invested an undisclosed sum in Fantasy Akhada, a fantasy sports platform, said the company. Bhogle will also be the brand ambassador for the sports startup for the next two years. So far, the company has raised $175,000 from angel investors. The company now plans to accelerate its growth in the traditional daily fantasy sports format and expand its scope by driving engagement through different game play options.

EsportsLAB raised a $1.08M USD investment

Polish esports performance analytics startup EsportsLAB raised a $1.08M USD investment from the Satus Starter venture capital fund. EsportsLAB plans to use the investment proceeds to accelerate the development of its performance analytics software and increase the scale of marketing activities. The machine learning-based solutions EsportsLAB is developing in cooperation with several universities that aim to cover training of game-dependent techniques, monitoring dietary behavior, physical fitness, sleep quality, general mental well-being, and injury risk.

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