Digital Platforms and Marketplaces Fan Engagement and Sponsorship Activation GVA 2.0

Technology: Platform

Year Founded: 2011

Based In: United States

Team Size: 1-5


The mobile app brings arena and venue operators a new, practically limitless revenue stream through fan participation, ad sales, social media promotion, and data collection. The #KissCam Contest replaces the current 1-2 minute video, with a Contest for the fan to enter to win a prize and boasts over 500 million views of #Kisscam on TikTok. The venue's announcer informs the fans at the game and at home on how to enter the contest.