In an era where technology is reshaping every aspect of our lives, the sports industry is no exception. From enhancing player performance to revolutionizing fan experiences, tech-driven innovation is becoming the heartbeat of sports. To further this transformation, HYPE Sports Innovation, the world’s largest ecosystem for sports innovation, has announced a collaboration with IBM. This work is set to unlock new possibilities for sports tech startups by providing them with unparalleled access to IBM’s AI and data platform, IBM watsonx.