8 AI Innovations Transforming Sports Management in 2025: Essential Insights for Sports Executives
In the Business of Sports?
The Global Sports Innovation Movement!
We drive real growth and game-changing impact for brands, clubs, startups, and entrepreneurs. We Don’t Just Work. We Shift Reality.
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Global Ecosystem
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Sport Brands
K
Startups
We got the innovation you need to achieve your goals!
TEAM OF EXPERTS
Guy-Laurent Epstein
Marketing Director
UEFA
Peter Hutton
Former head of Global Sports Partnerships at META
Manu Leroy
Director Marketing & Communication at Royal Belgian FA
Gerard Klein
Former GM Asics Footwear
Laurel Walzak
Associate Professor at
TMU
Frank Leenders
Director General at FIBA Media & Marketing Services SA
Ryan McCumber
Founder
SportsTech.ai
Rod Nenner
Former VP
Washington Football Team
Yossi Sela
Managing Partner, Gemini Ventures
Alexander Müller
CEO, SK Gaming E-Sport
Bernd Wahler
Ex CMO adidas, Ex President VfB Stuttgart
Machar Reid
Head of Innovation at Tennis Australia
Sebastien Audoux
Head of Digital Sport
Canal+
Jon Flynn
Head of AI GTM
Google
Sarah J Kelly
Deputy Chair
Brisbane Lions
Steve Schuster
CEO Rainier Communication
Cynthia Atieno Mumbo
Founder & CEO, Sports Connect Africa
Jean Leclercq
Former Tennis GM
Nike
WHAT OUR PARTNERS SAY
Manu Leroy
Director Marketing & Communication at Royal Belgian FA
Dr. Friedrich Curtius
General Secretary of the Deutscher Fußball-Bund e.V. (DFB)
Jen Choi
Senior Director of Innovation & Impact at Atlanta Hawks
Juan Cascio
Head Of Partnerships at Club Atlético River Plate
Rod Nenner
Former VP at the Washington Commanders
Christoph Winterling
Commercial and Marketing Director at FC Bologna
Dr Sarah Kelly
Senior Lecturer, sports law and marketing, University of Queensland
Bernd Wahler
Former HYPE Chairman, ex CMO ADIDAS, ex President VfB Stuttgart
Professor James Skinner
Director of the Institute for Sport Business at Loughborough University
Revenue for Sports Properties
15 reasons Sports Leaders
Hesitate to Embrace AI (Yours included)
Why are sports property executives hesitant about AI? Explore the 15 common concerns and gain insights on how to address them for successful AI integration.
WHO WE WORK WITH
A Global Ecosystem for Sports Innovation
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Members of our Ecosystem
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SportsTech Brands
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Startups
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Investors & VCs
Clubs & Leagues
$
M
Raised by our Startups
